Branding an art-forward wedding magazine:
Case Study
Rebranding a leading online publication for print so that it feels related but different enough to have a personality of its own.
Read MoreRebranding a leading online publication for print so that it feels related but different enough to have a personality of its own.
Read More"I believe this country has yet to recognize the potential of its genius. If all Americans believe there is room at the table for everyone, we could start to break down systems of oppression."
Read More"Comparing ourselves to other people will only lead us to be the second-best version of someone else. No one else can be the best Janie Reed. Only I can do that. Everyone's race ends at a different place."
Read More"Place more value on curiosity and practice than comparison and perfection. The latter will only lead you further away from finding your gifts."
Read MoreInspiring the next generation of environmental activists.
Read MoreDefining your seasonal personality helps you think big. It gives you and your designer cues to style your brand, choosing your colors, shapes, patterns, and textures.
Read MoreTo get your audience's attention, it takes more than the visual components to set you apart.
Read MoreDesign plays a crucial role in the success of any business. Here are six key ways to ensure you get the designs you need (hint: it's not always what you want).
Read MoreTimes change, trends come and go, but one thing should always remain consistent: the core principles of your brand. At Alfa Charlie, we call this your anchor.
Read MoreTwenty-Twenty aspires to document what has been seen, heard and felt over the course of this year in San Diego.
Read MoreA series of interviews with San Diego small business owners during a time of crisis.
Read MoreWe joined the international organization 1% for the Planet to expand our passion beyond our business. As members we’ll contribute at least one percent of our annual sales to environmental causes and be part of a group of people connecting to make an impact.
Read MoreOur approach to brand strategy and why it's so important.
Read MoreA discussion with Sandy Jairaj — rock climbing coach and the only female route setter at Mesa Rim — about climbing and her creative process.
Read MoreA few tips to help you write better website copy.
Read MoreWe’ve decided to make “play” our word for the year, as part of our creative mission to get out from behind the screen and interact.
Read MoreJoin us every first Tuesday of the month as we step away from our desks to gather creative inspiration.
Read MoreThis year, SDX transitioned to be the San Diego chapter of The One Club for Creativity. Alfa Charlie was honored to partner with The One Club to help brand the transition.
Read MoreFor the general population, the world of technology is a double-edged sword. In some ways, this may be an even larger truism for creatives.
Read MoreWe are excited to share that our agency website won CSSDA Site of the Day, as well as public awards for UI, UX and Innovation.
Read MoreThe effects of aesthetics on the brain and the power in simply making beautiful things.
Read MoreWe are excited to share that our website won the Site of the Day by Awwwards on July 14th!
Read MoreWhen flown together at sea, the Alfa Charlie nautical flags are a signal to abandon ship. For us, it's an acclamation to free oneself from restraints; to start new and define a fresh path.
Read MoreIn recent years we’ve seen a return to the 'less is more' mentality and a reconnection to minimalism.
Read MoreWelcome to our wellness series — a place where we explore self care, work-life balance tips, and little lessons that bring a sense of calm to our hectic days.
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