Creating a brand identity and collateral for an island-inspired rum bar in Patchogue, NY.

Located in New York, Rhum is one of the well-established Hamptons restaurants managed by Rooted Hospitality Group. Through our collaboration with Rooted Hospitality Group, we have worked on a mixture of branding and printed designs, including packaging for their signature drink mixer, Rumba. Our designs incorporate the universal island theme seen throughout their entire restaurant portfolio to portray the familiarity the community has with the brand.